When we launched on October 1st, I admit we were nowhere near ready. But a goal had been set and there was no way we were delaying again. So with little fanfare, a few tweets on Twitter and our video release we went live regardless.
At least we were up and running and I could add content. We had no banners designed for advertising, so had not advertised our products at all. Perhaps my goal had been a little unrealistic? So I really didn’t imagine we’d have much to update until we began our advertising campaign. BUT the Universe has it’s own mystique as I soon found out!
While we now have our own store of hug products , before opening we had several stores on Zazzle selling Hug bags and TShirts. We LOVE Zazzle but wanted to offer a larger selection of products and the advantage of Free Shipping. However after the launch and coming to terms with the fact that no advertsing means limited exposure and sales, imagine our surprise to find we were selling Hug Bags and T-Shirts on Zazzle on a consistent basis.
We’d always sold a few here and there but suddenly it was like a floodgate opened. We had not mentioned our Zazzle stores anywhere on or site. The reason was due to our offer of free shipping that we could not offer with our Zazzle products. But people found our hug products on Zazzle, paid shipping and started a little ripple over there. We can’t wait to experience the waterfall!
For the moment so as not to confuse our customers we’re not going to include the link to our zazzle stores (marketing suicide?), but all hug products purchased through Zazzle count towards our goal.
So we’re thrilled to announce that our 1st update on hugs sent stands at 187. We’ve got many members opening shops and creating their own products, our scrapbooking feature is a hit and we’ve received amazing emails. We’re on our way……………..We hope you stay for the ride…………
Thank You Thank You Thank You
